Hype (Banca Sella)

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Key details

Launch: 2015

Overview

Hype (Banca Sella) is Italian mobile wallet + payment account + Banca Sella Italian commercial bank subsidiary + ~1.5M+ Italian customers + one of Italy's most popular mobile wallets ^{1, Italy report}.

History

2015 — Hype launched by Banca Sella as Italian mobile wallet + payment account for young Italians.

2018 — Hype crosses 1M user milestone.

2022 — Hype Premium + Hype Next paid tiers launch.

Ownership & operator

Operating entity: Hype S.p.A. (Italian mobile wallet + payment account; Banca Sella subsidiary).

Major shareholders: Banca Sella (Italian family-owned commercial bank; Sella family) fully owned post-2022 buyback from Illimity.

Regulators: Banca d'Italia + ECB.

Technical integration

Hype mobile app (iOS + Android; ~1.5M+ Italian customers) + Hype Mastercard prepaid card; SEPA + SEPA Instant + EPC-QR.

Implementations & partners

Banca Sella parent: Banca Sella (Banca Sella Italian family-owned commercial bank; Sella family).

Major Italian mobile wallet + neobank competitors: satispay (Satispay Italian mobile wallet + P2P + retail payments; Italian unicorn ~$1B+ valuation Sep 2022) + Postepay (Postepay Poste Italiane Italian mobile wallet + prepaid card; ~25M+ cards) + BANCOMAT Pay (BANCOMAT Pay Italian mobile P2P + retail payment scheme) + buddybank (buddybank UniCredit Italian mobile-only bank) + Widiba (Banca Widiba) (Widiba Banca Widiba; Monte dei Paschi di Siena MPS subsidiary; Italian online bank) + Fineco Bank (FinecoBank Italian online bank + brokerage; BIT: FBK) + Revolut (Revolut UK global; Italian operations).

Regulators: Banca d'Italia + ECB.

Status

Active, Italian mobile wallet + payment account + Banca Sella Italian commercial bank subsidiary + ~1.5M+ Italian customers + one of Italy's most popular mobile wallets ^{1, 2}.

Sources

1 Hype — official
2 Hype — Wikipedia
^{Italy report} In-corpus: reports/countries/IT-italy.md

Source

Biography extracted from hype-bank.md. See matrix.md for standards-support matrix if present.